To Let: Brand

To Let: Brand Me Up

Kanye West has a reputation for making good deals when he comes to merchandise. This year’s release of Drake’s ‘All The Way’ gave him the rare opportunity to do one. In his last release, his single ‘Take It Up’ became a hit. But as Drake’s latest single “Till Now” demonstrates, the rapper’s success as a music creator can only be achieved when he takes a few dollars in sales for his work.
To Let: Brand

When ‘Me and My Uncle’ hit on Billboard Records in August 2013, Kanye said that he was doing this because of his “friends that were on tour” (he later clarified that he was “no friends.” He also recently shared his own Instagram account). You can listen to ‘Me